In the ever-evolving world of search, traditional SEO is no longer the only player on the field. With AI-driven tools like ChatGPT, Google SGE (Search Generative Experience), Bing Copilot, and voice assistants taking center stage, Answer Engine Optimization (AEO) campaigns are now essential. But here’s the challenge, how do you measure the success of AEO […]
Introduction Search behavior is changing rapidly. More users are interacting with search engines in a question-and-answer format, especially through voice assistants and mobile devices. This shift has led to the rise of Answer Engine Optimization (AEO), a strategy that focuses on optimizing content to become the direct answer to a user’s query. For e-commerce businesses, […]
In 2025, the digital space continues to evolve rapidly, with voice search becoming an integral part of how users interact with technology. With the proliferation of voice-activated assistants like Siri, Alexa, and Google Assistant, optimizing your content for voice search is no longer optional, it’s essential. This is where Answer Engine Optimization (AEO) comes into […]
