Transparency in Digital Advertising: Gaining Consumer Trust 

Imagine this.  You’re scrolling through Instagram. A slick ad pops up, “Clinically proven. 90% results in just 3 days.” You’re intrigued… you click… and suddenly you’re knee-deep in pop-ups, contradictory claims, and vague testimonials.   Now ask yourself: Do you trust that brand? Chances are… nope.  Welcome to the problem at the heart of digital advertising […]

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