DALI — The Art of Sound
Eight sound-design principles, made visible through a product-led carousel.
Case Studies
Sportsal — True Love
Cricket bats become dating profiles in a playful Valentine’s Day campaign.
- Client
- Sportsal
- Discipline
- Creative Campaigns
- Published
- Media
- Digital
The Idea
Borrow the language of online dating to celebrate a cricketer’s connection with their equipment.
The Work
Seven digital creatives present cricket bats as dating profiles, linking product personalities with the occasion.
- Advertising Agency
- Deepsense Digital Solutions, Chennai, India
- Strategists
- Janardhan T, Chinmay
- Graphic Designer
- Ravi Kumar
- Copywriter
- Chinmay
More to Build Together.
Tell us the number your business needs to move.
Discuss a similar project ↗Related Case Studies
Cavin’s — Happy Ramzan
A crescent made from milkshakes brings Cavin’s into the shared traditions of Iftar.
Stumper — Love on the Pitch
A Valentine’s Day tribute to the first love of cricket fans: the game itself.